Before You Blame Emefiele Look At Yourself


It is either I do not understand economics or how exchange rates work or a vast majority of us Nigerians still don’t get how we have wrecked our country with our own curious choices. Just this morning I was listening to the radio and the lady on air went on and on about how she thought CBN governor Godwin Emefiele was incompetent and should be sacked because the naira was now exchanging at 309 or so to the US DOLLAR.


That view pretty much echoes the sentiments expressed by many people I know and it amazes me that there are Nigerians who actually think there is some magic POLICY that can make the Naira strong in the near term. If my economics and my understanding of the way the world works are right, then that is as far from the truth as Jesus Christ is black.


The simple fact of the matter is that apart from oil that accounts for over 90% of our revenues, we really don’t have much of an economy. We hardly produce anything, we import even toothpicks, so exactly what policy is going to be implemented that will turn Nigeria into a top exporting economy in the near term? .


Where are our Apples, IBMs, Disney’s, General Motors, General Electric’s, Coca Colas, Empire State buildings, Statues of Liberties, Lockheed’s, Citibank’s, JP Morgan’s, ExxonMobil’s, NBAs, Super Bowls etc? Let me bring that closer home.


There was a time long ago when Nigeria had a truly strong economy and Nigeria’s economy was not competing with America’s economy but rather United Kingdom economy.


One pound was equal to 2 Naira and 1 Dollar was equal to 65 kobo. Back In those days the Government of U.A.E (Dubai) came to beg Nigeria for loan to develop its country. Now we are the one’s begging for loans, Or is it Malaysia that came and exported our own brand of Palm Trees from the Nursery to develop their agricultural sector, today they are one of the largest producers of Palm oil in the world.


Today I don’t need to tell you how strong these countries are, and how Nigerians troop in to their embassies in search of visa to go for greener pastures or holidays.
Back then we had a good economy. The economy was so good that we needed no application for visa to America to be treated or deported the way we are treated now. My father once said if you were paid in dollars after doing a job you could reject it and request for Naira, because the Naira was one of the strongest currency in the world after the British pounds.


We were either the top, or among the top exporters, of timber, cocoa, groundnuts, rubber, palm oil, etc, in the world.


Nigerians not only holidayed at home in their villages,but also at Yankari Games Reserve, at Obudu Cattle Ranch, at Oguta Lake, at Ikogosi springs, at Gurara Falls, at Mambilla Plateau, etc, we attracted international tourists who brought in loads of foreign exchange.


Even Nigerian schools were foreign exchange earners because they attracted foreign students. We had different car assembly plants – Peugeot, Volkswagen, Anamco etc. Nigerian government officials only bought vehicles assembled in Nigeria for official cars. We had a thriving sports industry.


We were not Man United or Chelsea fans; we were Enugu Rangers or IICC fans. We had the Nduka Odizors, people made money from sports. We also had companies like Lennards and Bata producing school shoes in their thousands, we had the thriving Nigerian Airways and the Aviation School in the north that produced some of the best pilots in the world.


In those days if you were brilliant you were respected much more than the crazy money-miss-road contractors of today. Most of the Aje Butters had fathers who were university dons and Professors. Back then it meant something to ‘know book’.


Our textile industry was alive and well. Just recently I watched a news report on the textile industry in Nigeria on CCTV News. Though the main focus was on the comatose status of the industry, I was stunned by the gigantic Kaduna Textile Mill built in 1957. I could go on and on.


Today however, no thanks to our parents (and we must call them out the way Wole Soyinka did his generation) and many of us (and we should be remembered for failing our children if we continue like this), we have destroyed everything.


Today for instance Nigerian football League (which am madly in love with) doesn’t appeal to some of us. Personally as an Arsenal Fan for the past 20 years, my love for Arsenal has never stopped me from loving my darling Dolphins of Port Harcourt. (Oh that finest moment in 2001 when my captain fantastic Kennedy Chinwo led us to the double as we won the League and FA Cup).


People fly across thousands of miles to watch Arsenal, Manchester United And Chelsea Football clubs play. Every year we collectively burn Billions of Naira being fans of clubs that give us nothing back, but some ‘entertainment value’ – simple pleasures for which we are ready to destroy the future of our children. Well people, payback time is here.


Even with our little incomes we earn,we all want to wear designer clothes and carry designer bags, Armani, Givenchy, Louis Vuitton etc. Neglecting our own which will insulting calling it "Aba made"


We all want to drive Jeeps with American specs, our children must now school overseas and acquire the necessary accents to come back home and intimidate/show off on their ‘bush and less’ friends that they left behind who could not afford going abroad.


Nobody holidays in Nigeria anymore, is there Disneyland here? No one buys made in Nigeria school bags for their children, after all no Superman, Incredible Hulk or Cinderella picture on them. We are no longer top exporters of anything and the demise of oil means we have hit zero scale.


A country of 170 million fashion-conscious and crazy people has no textile industry. We take delight in showing how our made-in-Switzerland Aso Ebi is different class to everyone else’s.
Our musicians are not left behind. When we help our musicians grow and pay them millions, they repay us by immediately shipping the monies overseas to produce their “ I-don-dey-different-level” music videos.


I was watching a certain Humble Smith video titled "Osinachi"(Nice song with Nice message) and saw it was shot in a church in Nigeria. Well that is because he is upcoming. I bet you next time would be South Africa or Dubai, helping another country entertainment industry blossom.


As stars concerned they also wed and holiday overseas to impress us all, a certain musician spent millions of Dollars on his wedding in Dubai. The question is how many Arabs bought his Cds or flew from Dubai to Nigeria to attend his shows here. But Nigerians helped him come to limelight. But he invested into another man's economy through his wedding.


All the musicians who acknowledge their Ajegunle roots now speak in a cocktail of strange accents to symbolise how much they have blown their monies overseas.


Were we a more serious people, the highly popular Kingsway Stores of the past would probably have a thousand outlets branches in Nigeria today supporting a massive agriculture industry among others.


Today we have the likes of Shoprite, own by South Africans (South African's keep making money from us) and SPAR which is worldwide dominating the retail industry while our Kingsway is dead.


In Telecommunication we allowed our own NITEL die while we patronize South Africa’s MTN and U.A.E (Dubai) Etisalat. (Thank God GLO helped redeemed our image).


In Satellite TV, we allowed personal gains to kill our own Hi-TV in 2007 because of South Africa’s DSTV ( mind you DSTV has 5 million Active Users in Nigeria and makes about 12 Billion Naira monthly and 140 Billion Naira annually from Nigerians)


And we Nigerians make it a special point to shop from the Oyinbos (foreigners) who have ‘cleaner shops’, ‘better this and better that’. For our personal pleasure we don’t mind them dominating us and making money in our own backyard and shipping the money back to their countries to develop it. Some Nigerians even do impulse buying as a sign to show off.


I could go on and on, but am tired. Even as you are reading this, stop for a moment and look around you. What you see will probably explain why we are lucky it is not yet 1000 Naira to 1 Dollar yet. And don’t think for a moment that it cannot get there.

Just continue to wear your Armani, Louis Vuitton designer’s clothes and Swiss-made lace, continue to spend your money on Man United, Arsenal, Chelsea and Barca rather than watch them for fun and encourage your children to do same. (My next article will be on the Nigerian champions Enyimba FC . Nigeria’s most successful club having won the league seven times yet not a brand name, yet companies that make money here like Airtel pay over 600 million Naira to Arsenal and Chivita drink pays Manchester United for sponsorship to impress us.)


Ehhh, no problem, continue to tell me the Nigeria League is not good. Yet every season I see breathtaking sublime free kicks from people like Uwadiagu of Enyimba ,world class goals from strikers like Orok Akarandut highest goal scorer in 2008/2009 season with 17 goals, Ahmed Musa (yes the Ahmed Musa you know, then he played for Kano Pillars) highest goal scorer in 2009/2010 season with 18 goals, Jude Aneke with 20 goals in 2010/2011, Sibi Gwar with 17 goals in 2012, Victor Namo with 18 goals in 2013, Mfon Udoh with 23 goals in 2014 and Gbolahan Salami with 17 goals in 2015. (The Nigeria league for this year starts in February). Continue to tell me the clubs should package themselves if they want sponsorship.


Carry on with your love of French wines, don’t curtail your interest in choice wines or love our own Jacobs wine or Deebee wine. (we were the number one champagne consumers in the world in 2015).


Since 2011 Nigerians consume about 1.1 million liters of Champagne every year which is worth about 8 Billion Naira yearly).


Continue to love your American specs cars, cheer the education ministry for letting schools sink to pitiable levels.


Owners of schools continue to embrace British, American and whatever else curriculum. 90 percent of schools in Nigeria don't do History any longer, Our children no longer learn about the great Kingdom of Benin or its lovely artwork (lolz I just remembered my History teacher in Hallel College, Port Harcourt, Mr. Momoh). All because we have embraced foreign standard and way of life.


Don’t even consider holidaying in Nigeria, keep saying it’s too dangerous.


Please keep dressing in fine silk made in some exotic place so you can be addressed accordingly or called “big man”


Finally keep letting corrupt leaders who have looted your wealth and shipped all the monies overseas get away because to attack them does not fit your political narrative.


Some of us even say is none of my business because I am not a politician. Some go religiously “saying I am a Christian I operate the economy of heaven. So if Naira falls or all our politicians loot all our money it can’t affect me because my bank is in heaven.


Let us continue with the fine life, let us all continue to work for Oyinbo (Foreigners). But don’t forget that there is payback time and Emefiele who is the Governor of Central Bank is not your problem. It is time for us to look in the mirror and take responsibility.

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